frequently asked questions
Complete Details on Becoming A Sales Outlet 

What is an outlet expected to do and why should my organization become one?

When you become a Metro sales outlet, you agree to sell our 31-Day Passes and 10-Ride Cards on a consignment basis. In return, we award you a 1% commission on sales and feature you in our sales outlet advertising efforts.

The administrative involvement on your part will be relatively low and your transactions with Metro will be, for the most part, conducted through the mail.

When you consider the potential number of people who will be visiting your business and the good will you can generate, you can understand why many businesses are eager to become a sales outlet.

Do I have to pay for the passes and 10-Ride Cards before I sell them?

Metro passes and 10-Ride Cards are sold on a consignment basis. Simply hold on to your supply until you sell them. They have no expiration date.

What are the fare options I will be selling?

As a Metro ticket outlet, you will be selling Fare$avers, Metro's prepaid passes and 10-Ride Card fare options.

Fare$avers offer significant savings over cash fares. Metro riders are aware of this fact and Fare$aver options enjoy large sales. To earn the 1% commission and be featured in our advertisements, we require you to carry all of the ticket options listed below:

31-Day Pass - $55.00:

(Valid for 31 days and doesn't constrain riders to a calendar month.)

10-Ride Cards:
(Activation occurs the first time you use the card.)

• Adult $15.00

• Youth $10.00

• Senior/Disabled $10.00

What is the procedure for selling passes and 10-Ride Cards?

For your first month as an outlet, you will be sent a start-up supply of the fare options listed.

Accompanying the passes and 10-Ride Cards will be a consignment sheet. Make sure the amount of items we've indicated on the sheet is what you're received. Then simply sign the sheet and drop the appropriate copy in the self-addressed envelope we've enclosed.

Every month, you will need to take an inventory of how many passes and 10-Ride Cards you have on hand. Note this amount on your inventory sheet and mail it to Metro.

We will then send you an invoice for any items you've sold, minus your 1 % percent commission.

What forms of payment can an outlet vendor accept?

Metro recommends items be sold on a cash only basis. However, the outlet may accept checks that are made out to Metro for the exact pass amount. Metro's honors each outlet's check-cashing policy.

Is ID necessary to purchase a pass?

No. Anyone may purchase any type of Metro pass or 10-Ride Card. Our riders may be asked to show proper identification when boarding Metro buses, however.

Does an outlet have to replace lost or stolen passes?

No. If you have a customer who has lost or had their pass stolen, please direct them to Metro's Administrative Office at 1245 E. Washington Ave.

What happens if the outlet loses/misplaces unsold items?

The outlet is 100% liable for any unsold items that are lost, stolen, misplaced or destroyed.

What type of advertising is an outlet featured in?

Metro will include your organization's name on our Metro Sales Outlet listing posted on our website at mymetrobus.com and in the inside of our Ride Guide.

Our Customer Service representatives will also inform callers of your organization. You can also count on word-of-mouth advertising from our riders.

What if I want to sell on a trail basis?

We encourage it. You have the right to stop selling items at any time.

Need more information?

For more information or to start the process of becoming an outlet, e-mail Mick Rusch at
mrusch@cityofmadison.com.