RoundTrip’s Spring Roll Challenge to Celebrate Green Trips this Earth Month

RoundTrip, a transportation options program in Dane County, is launching the Spring Roll Challenge to encourage car-free and car-light trips throughout April.

The Spring Roll Challenge is free and open to everyone 18 years and older in Dane County. The challenge rewards people for using sustainable transportation options and connects challenge participants with others doing the same thing.

The first 50 individuals to join will receive a starter prize pack, including a free slice from Ian’s Pizza, a 30-minute BCycle pass and a two-ride Metro Transit pass.

There are three easy steps to participate:

1. Register with RoundTrip at www.RoundTripGreaterMadison.org.
2. Join the Spring Roll Challenge.
3. Log your green trips throughout April for chances to win weekly and grand prize drawings.

Every trip that participants make by walking/rolling, bicycling, riding the bus, carpooling and vanpooling—instead of driving alone—counts.

“The Spring Roll Challenge is an opportunity for people to feel good about the choices they’re making,” said Zia Brucaya, RoundTrip’s Program Manager. “Small changes make a difference—even replacing just one or two drive-alone trips each week with a different option, whether it’s carpooling to work, riding a bike with your child to school, or taking the bus to meet friends on a Friday night, is a great way to save money and reduce your impact on the environment.”

Participants must log at least six one-way green trips each week or twenty-four one-way green trips throughout April to be eligible for the weekly and grand prize drawings. Three winners will be chosen each week. Prizes include $100 Slow Roll Cycles gift cards, $50 CommuteRewards gift cards, Madison BCycle memberships, travel mugs, and Metro Transit passes.