Southeast Area Plan

Madison Madness!!!

Thanks to everyone who participated in Madison Madness 2025. Nearly 1,400 people participated and shared their thoughts about community needs and future growth in Madison. Madison Madness helps us understand community priorities by creating choices between positive elements of future growth. However, each element is important and will likely be incorporated into future plans.

There is no “winner” in this activity, just like there is not one need for our community. While certain elements were chosen more often, the results show the spectrum of perspectives of Madison residents. Results from all responses are presented along with those for the Southeast Area Plan, Southwest Area Plan, and the remainder of Madison. Open ended comments were summarized by location in our attempt to concisely highlight the primary themes.  However, all open ended comments were included in their entirety for those interested.

Madison Madness Results

Larger version of poster     Flyer (English and Spanish)

It's that time of year again and the City of Madison is getting into the spirit with a new way for residents to share their perspectives. The “Madison Madness” bracket takes aspects of future planning – like housing, neighborhood amenities, transportation, and recreation – and puts them into a bracket format, allowing residents to think about their priorities and share them with the City in a fun and unique way.

Each “team” in the bracket represents a component of what the future of the city could be. The bracket’s four “regions” represent a different area of focus: Neighborhood Destinations, Places to Live, Streets and Getting Around, and Open Spaces and Recreation. Each “region” is broken down into eight different aspects of those categories. There are 32 items in the bracket overall. The survey will take you through each “matchup” individually. In each matchup, you’ll choose what the higher priority is for you. The survey will keep presenting you with matchups as you work your way through the bracket until you have your “champion” -- the biggest priority you’d like to see addressed.

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Southeast Area Community Survey  
Thank you to everyone who participated in the Southeast Area Plan survey!  Staff is compiling and reviewing the results. Once the results of survey are compiled a second survey will be created based on the feedback received. The second survey will be sent out in the spring. Survey results will be posted on this page later this spring. 

Commenting Map
Share what you love about the Southeast Area, along with your ideas and feedback on things that need attention on the Southeast Area Plan interactive commenting map.

The Southeast Area Plan
Area Plans guide changes that occur over time to the physical aspects of our community, such as land use, housing, transit, streets, bike paths, and other community facilities. They are steered by overarching City policies and feedback from stakeholders.

The Southeast Area is approximately 7,000 acres (10.9 square miles) and is generally bounded by the State Highway 30 to the north, Interstate 90 to the east, City of Monona to the west, and Siggelkow Road / Village of McFarland to the South. See map below. Additional background maps can be found under the Project Resources section.  

The City invites residents, community organizations, businesses, and other stakeholders to share feedback about the future of their neighborhoods. Keep up to date on events and ways to participate by subscribing to the email list.

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